May 26, 2016

Honda’s newest ad celebrates Memorial Day a monumental way – literally! National monuments have always been a huge part of American history, as we use them to celebrate our finest moments and adored citizens. And considering the amazing deals you can get on a Honda vehicle this weekend at the Honda Memorial Day Sales Event, Honda decided it deserved their own monument!

Watch three rock climbers (with the help of some stellar pyrotechnics) create Honda’s Mount Savemore in the ad above.